Following the success of her multiyear partnership with Duncan Hines, global icon and Rock & Roll Hall of Fame inductee Dolly Parton has entered into an agreement with Duncan Hines’ parent company, Conagra Brands (NYSE: CAG), to develop a line of retail food items.
The new line of Dolly Parton food products will include frozen, refrigerated, grocery and snack items inspired by down-home comfort cuisine.
“I loved co-creating my Duncan Hines line with Conagra and I’m thrilled we’re going well beyond the baking aisle with new items across the store,” said Parton. “We’re looking to continue to inspire special moments in the kitchen, with some of my family’s favorite recipes, and I think people are really going to love them!”
The new products will start rolling onto store shelves nationwide this month, with an expanded line-up of Duncan Hines’ mixes including Chocolate Cake Mix, Yellow Cake Mix, Cinnamon Crumb Cake Mix, Blueberry Muffin Mix and Banana Nut Muffin Mix.
Additionally, the first single branded Dolly Parton item, Buttermilk Pancake Mix, will start hitting shelves this winter, marking her first foray into the breakfast category. More items are expected to launch later in 2024, including frozen items.
A limited-edition Dolly Parton Bake Like a Rockstar Baking kit is available online now for $40 at bakingwithdolly.com.
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